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About: Lawrence Chan

Recent Posts by Lawrence Chan:

Optimizing Artwork for Custom Lapel Pins

Written on June 24, 2019 at 4:43 pm, by

Custom lapel pins are a unique canvas for your original artwork and designs, but working a design onto metal isn’t the same as sketching it on paper or Photoshop. Between stroke lines and a small display surface, there are physical criteria for what’s possible when turning artwork into a custom pin. Luckily, our art team […]

Custom Pins 101: Cardstock Backing

Written on June 3, 2019 at 3:54 pm, by

Not only does custom backing make your pin stand out more, its another creative tool for putting your brand first. From retail pins to online shops, many designers use custom cardstock to add visual impact and personal branding to their custom pins. If you’re eager to add cardstock to your next order, AllAboutPins has your […]

Custom Pins 101: Creating a Lapel Pin Color Palette

Written on May 20, 2019 at 4:49 pm, by

More than any other design element, our artists at AllAboutPins spend much our changing color schemes and helping our clients experiment with different shades to give their custom pins the exact look they want. You don’t need to be a professional designer to make a color palette for your custom pins. A little knowledge of […]

Preparing Custom Pins for Retail

Written on May 10, 2019 at 4:45 pm, by

Making the move from click to brick? Or maybe you’re putting up a pop-up shop with your custom pin designs? Going from packaging custom pins for delivery to preparing your product for retail isn’t as simple as throwing pins on a shelf. Basics of Retailing Custom Pins Before customers hit payment confirmation, they’ve scanned your […]

Selling Custom Lapel Pins: Choosing an Online Sales Channel

Written on May 3, 2019 at 9:19 pm, by

Like finding the perfect location for a brick and mortar shop, choosing the perfect sales channels for marketing custom lapel pins depends on many factors. Who’s your target audience? Do just want to just get your custom pins out on the market or are you building your own brand? Which channel has the easiest interface? […]